Well established and proven, Wag is chosen by breeders and kennels for its consistent high performance with dogs of all ages and breeds.

Wag is a naturally high protein diet that slips cleanly from the pack and has a firm sliceable texture. Wag is designed to be fed as your dogs sole diet.

Ingredients

Fresh Chicken, Bovine, Fish, Selected Cereals, Rice, Gel Blend, Garlic, Vitamins and Minerals. #May contain Ovine and Soy Protein.

Vitamins

A, B1 (Thiamine), B2, B3, B6, B12, D, E, K, Folic Acid, Choline

Minerals

Calcium, Phosphorus, Potassium, Sodium, Iodine, Copper, Iron, Magnesium, Manganese, Selenium, Zinc

Nutrition Fact

Feeding Guide

Puppies:  Feed 3-4 times per day. Remove uneaten food in 10-20 minutes.

Pregnant Dog:  Increase her food 15% weekly from the 5th week.

Nursing:  Keep Wag Garlic and fresh water available at all times.

Switching to Butch:  Mix increasing amounts of Wag Garlic with decreasing amounts of your dogs previous food over a 5 day period until you are feeding only Wag Garlic.

This is intended as a guide only, individual needs may vary depending on age, activity level, supplementary diet, breed etc.

Allergen Guide:      No Sugar, No Wheat, No Gluten, No Yeast, No Artificial Colours, Low Salt.

About Butch

Butch is dedicated to creating products that improve the health and life of your pets. 

In natural life dogs and cats eat a moisture rich diet, fresh meat, which has a moisture level just over 70%, the same as Butch rolls. Water is your pets most essential nutrient, it’s required for almost every biochemical reaction in their bodies. 

All Butch rolls are complete and balanced providing the nutrient levels established by AAFCO. Wherever possible, added vitamins and minerals are in a natural form, including calcium and phosphorus from bone, Omega-3 from fish and Chondroitin from cartilage. 

All Butch rolls are No Artificial Colours or Flavours, No Fillers, No Sugar, No Wheat, No Gluten, No Yeast, No Ethoxyquin, No Propylene Glycol and Low Salt. 

Butch does not conduct or commission any testing on animals. All Butch rolls are made in New Zealand from New Zealand export quality meat and are backed by our 100% Guarantee.

Made by 100% New Zealand meat

Their selection of beef, lamb and chicken is collected from the Ministry of Primary Industry (MPI) licensed establishments daily and is processed within hours. Our factory is licensed by the MPI, whose officer’s frequent visits ensure all preparation, cooking, processing, packing and procedures meet their exacting requirements.

Lightly cooked food

Butch rolls are lightly cooked between 80-98 Degrees Celsius for not less than 15 minutes. This not only ensures the safety of the meat but as it is cooked for only a short time it maintains the integrity of the nutrients.

Note:  Canned Pet Food is cooked for over an hour at 120 Degree Celsius. Dry Pet Food is either baked at over 200 Degree Celsius or pressure-cooked at extremely high temperatures.